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Kickstarter learning curve


So it was a couple of weeks ago that I announced the Kickstarter campaign to launch an idea I have been brewing for quite a while, the #SherbetBox stationery subscription box. Since then I've been reading tips and scrutinising other Kickstarter campaigns to see how best to run one - it's been a very steep learning curve indeed. These things are always are more involved than you think they are going to be but I am enjoying the process - it just remains to be seen if this is a good way to launch the #SherbetBox or not!

I've got the reward tiers almost ready (people don't just hand over their pennies, each 'donation' gets a lovely reward or product in return) and now I have to make a little promo video, mmm to appear in it or not?! I'm usually very camera shy so I may just opt out of that one :)

Meanwhile at Sherbet Lane I have been busy sending out orders, seems like everyone wants cushions this week and the personalised bunny cushion has proven a big hit in particular. I've been asked to do a design for a wedding one so I'll let you have a little peek when it's ready!

You'll hear me start mentioning the Rayleigh Art Trail as the summer comes along as I have been asked to help in the running of it this year - I am in charge of social media! It had it's first event last year, which was a great success, so this year we need to build on that and get the word out to more people to come and join in or visit our events. Love the idea of getting local artists and craftspeople together and promoting our little town too so I am really looking forward to it.

Claire xx


Claire Keay is an illustrator who has spent many years working in the children's picture book industry. With Sherbet Lane she has now branched out into the grown up world to create a truly unique monthly stationery subscription box bearing her cheery illustrations. Each month subscribers get delivery of a box packed with beautiful stationery illustrated by Claire based around a different theme every time. Want to keep up to date with her new illustrations and happy stationery? Just sign up below for the newsletter!


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